The idea of getting a list of emails to promote your product is a good one. However it is usually very tough to do this without getting into spam problems. However e mail marketing is a great way of getting new clients and those that wish to try out a product. So in the event that they like it and need more, why not just add them to your list and e-mail them?
But those that come to your website and actually decide in to your email list need something for that. Not only do they have to be invited to be on an email list, but they should have requested it at that. So you might do this with an electronic mail but not with an advertisement.
You have got two choices. Either you just put in an e-mail address after which emails exit to that address or you might have a form on your site and folks have to fill out that form to get added to your list. However either way you’ve got people entering their name and email address to get on your electronic mail list.
So in your e-mail promoting system you might have a checkbox. If they ticked that box they have been added to your e-mail newsletter list. And the check box has an address for you to send your emails from. You can’t ship from an address that is part of your website.
So email marketing is a good way of getting folks to know you and to see you as the professional you might be and to get them to click in your site for that product. And once they get to your site there are some things you are able to do to make folks really feel welcome.
The primary thing you do is attempt to reassure them. Show them that you simply worth their time. Inform them that you just recognize them signing up to your system. Tell them that they are necessary to you.
As soon as they’ve ticked that box that means you are not spamming them. It is an e-mail address they’ve given you voluntarily, it’s not something they’ve been stuck with from an e-mail campaign that they didn’t want to opt out of. And then they know that it’s safe to go to your site and make a purchase order, as they’ve been tickled pink. So your website has gone to a safe haven.
So I would say the best way to make certain that they choose in is to offer them a thank you electronic mail and then a thank you newsletter after they’ve tickled pink. Then possibly a survey.
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